Preference

L'Oreal Recital Preference contains stunning solid permanent colours from black to blonde and with some very lovely shades of red and brown in between. This category also includes the Preference Blondissimes and Preference Wild Ombrés lines.

Blondissimes is a line of very striking blonde colours, while the Wild Ombrés use brush-on lightening methods to achieve a fetching dip-dye effect. Meanwhile, the Recital Preference colours are vivid enough to keep the spotlight firmly on you - and they boast perfect grey coverage.

Each product contains specialised conditioning elements to maximise the effect you want and keep it at its best for longer. They also come with everything you need to dye your hair effectively - an expert brush for the ombré shades, gloves and full instructions with every product.